by Henry DeVries | Sep 15, 2010 | How-To Articles
If you are like many independent professionals and consultants, trying to find new clients can be frustrating. Maybe you are struggling with your marketing message. Or maybe referrals aren’t paying off like they used to. Maybe you are concerned about wasting time and...
by Henry DeVries | Sep 14, 2010 | How-To Articles
I am the anti brochure person. To my thinking, brochures are a tremendous waste of money for consultants and professionals. Rather than creating a brochure, start by writing how-to blog articles. Then turn those blog articles turn into speeches and seminars....
by Henry DeVries | Sep 13, 2010 | How-To Articles
Can your writing grab attention like this? A Harvard professor used to begin his series of lectures with a sentence that took his students by the throat: “Caesar Borgia murdered his brother in-law for the love of his sister, who was the mistress of their father,...
by Henry DeVries | Sep 10, 2010 | How-To Articles, Uncategorized
Bill Plympton, a legendary Oscar ®-nominated director, is an animation artist I admire. He is a professional writer and artist who is an expert at marketing himself. He asked me to help promote his new film and I am happy to do it. I have seen a preview of...
by Henry DeVries | Sep 9, 2010 | How-To Articles
So you want to build a reputation to woo and win clients? Some of the quickest reputation-building routes are to host seminars, give speeches and write articles. But why should potential clients listen to you? Like the old pastor once said, you can’t save souls in...
by Henry DeVries | Sep 8, 2010 | How-To Articles
If you are a professional or consultant who struggles with marketing, you are not alone. Many independent professionals and consultants are tired of the rejection, frustration and mystery of marketing. There is a better way to attract clients. The secret is to turn...
