by Henry DeVries | Oct 20, 2010 | How-To Articles
If your Web site doesn’t fully engage visitors, you are not alone. But how to make it better without spending a fortune? The answer might be right in front of you at any shopping mall or grocery store. Yes, you can use the science of stimulus-response, also known as...
by Henry DeVries | Oct 6, 2010 | How-To Articles
Here is solid advice from my favorite publicity expert, Joan Stewart. “If you’re writing a book, or thinking of writing one, please don’t take the quickest path to the poorhouse,” says Stewart, a former newspaper editor. “Don’t start writing your...
by Henry DeVries | Sep 29, 2010 | How-To Articles
If you want more clients, you need to speak. If you want to speak more, you need to publish a book. Here are four new books that provide valuable lessons on how to get more clients through a get published strategy. First the workshop, then the book. That is the path...
by Henry DeVries | Sep 28, 2010 | How-To Articles
Remember that old TV game show “The Match Game” with celebs like Charles Nelson Reilly, Fannie Flagg and Richard Dawson? The contestants tried to match celebrities on funny fill-in-the-blank questions. On the airplane, Stephanie said to Jessica, “I don’t...
by Henry DeVries | Sep 23, 2010 | Uncategorized
One of the best things professionals and consultants do to boost credibility and find prospective clients is to teach at a university or college extended studies program. I have taught marketing and public relations at the University of California San Diego Extension...
