by Henry DeVries | Sep 13, 2010 | How-To Articles
Can your writing grab attention like this? A Harvard professor used to begin his series of lectures with a sentence that took his students by the throat: “Caesar Borgia murdered his brother in-law for the love of his sister, who was the mistress of their father,...
by Henry DeVries | Sep 10, 2010 | How-To Articles, Uncategorized
Bill Plympton, a legendary Oscar ®-nominated director, is an animation artist I admire. He is a professional writer and artist who is an expert at marketing himself. He asked me to help promote his new film and I am happy to do it. I have seen a preview of...
by Henry DeVries | Sep 9, 2010 | Press
Speaker and author Liz Goodgold, a fiery redhead with over 25 years of experience in marketing and branding, will speak on personal branding for consultants and professionals at the upcoming November 13 and 14, 2010 Marketing With A Book Summit at the La Jolla Shores...
by Henry DeVries | Sep 9, 2010 | How-To Articles
So you want to build a reputation to woo and win clients? Some of the quickest reputation-building routes are to host seminars, give speeches and write articles. But why should potential clients listen to you? Like the old pastor once said, you can’t save souls in...
by Henry DeVries | Aug 26, 2010 | How-To Articles
To help prospective clients choose you, give them a persuasive mental shortcut. You can gain trust with clients through a proven persuasive secret called social proof. With more than one quarter of a million copies sold worldwide, Influence: The Psychology of...
