by Henry DeVries | Aug 23, 2010 | How-To Articles
How much should professionals and consultants invest in marketing? That depends on your business goals, but here are some norms. Law firms generally spend about two percent of their gross revenues on marketing, and the average expenditure is about $136,000. Marketing...
by Henry DeVries | Aug 19, 2010 | How-To Articles
Find new clients by publishing your problem solving ideas. Here are 17 ways for consultants and professionals to get published. What are the odds it will work? For each item I list if it is a long shot or a sure thing. Book published by big name publisher. Long...
by Henry DeVries | Aug 18, 2010 | How-To Articles
My buddy Bob Burg and his co-author John David Mann have a great book out called The Go-Giver. Bob wrote the classic best-selling book titled Endless Referrals. Here are some of my ideas on how to be a go-giver so you will get new clients. Give referrals and you will...
by Henry DeVries | Aug 17, 2010 | How-To Articles, Uncategorized
Do you realize how much you can make if you decided to get serious about growing your firm? Do you have a burning desire to grow your practice while making a high six-figure income and having fun doing it? Do you want to develop multiple streams of income that can...
by Henry DeVries | Aug 4, 2010 | How-To Articles, Uncategorized
Marketing yourself with a book requires networking. What is the best way to network with people at business functions, like Chamber of Commerce mixers or association luncheons? According to Bob Burg, author of the bestselling book Endless Referrals, “All things being...
by Henry DeVries | Aug 2, 2010 | How-To Articles
Even though surveys consistently show that people would rather visit their in-laws than speak in front of a group, speeches and presentations are absolutely essential to long-term success for professionals and consultants who market their efforts with a book. To turn...