by Henry DeVries | Oct 11, 2010 | How-To Articles
Truly, the best proactive lead generation strategy is to regularly demonstrate your expertise by giving informative and entertaining talks in front of targeted groups of potential new clients. The trick is knowing who to contact to get booked as a speaker and...
by Henry DeVries | Oct 6, 2010 | Press
Early bird pricing ends October 14 for the Marketing With A Book Summit to be held November 13-14, 2010 at the La Jolla Shores Hotel in San Diego, California. The normal conference price is $1000 but attendees can come for $495 if they register by the deadline....
by Henry DeVries | Oct 6, 2010 | How-To Articles
Here is solid advice from my favorite publicity expert, Joan Stewart. “If you’re writing a book, or thinking of writing one, please don’t take the quickest path to the poorhouse,” says Stewart, a former newspaper editor. “Don’t start writing your...
by Henry DeVries | Oct 5, 2010 | How-To Articles
In the words of author Harvey Mackay, “Networking is not a numbers game. The idea is not to see how many people you can meet; the idea is to compile a list of people you can count on.” To woo and win clients, try to join groups in which you are one of the few...
by Henry DeVries | Oct 4, 2010 | How-To Articles
One of my mentors is Patricia Fripp, an award-winning keynote speaker, business presentation expert and speech coach to executives and celebrity speakers. She has great advice for consultants about working stories into your speeches, articles and book chapters. “Get...
