by Henry DeVries | Nov 5, 2010 | How-To Articles
Understanding the psychology of clients also provides critical evidence of the validity of the get published approach. Professional services and consulting are what economists sometimes call “credence” goods, in that purchasers must place great faith in those who sell...
by Henry DeVries | Nov 4, 2010 | How-To Articles
Do you feel like a well-kept secret? You are not alone. When we survey professionals, entrepreneurs and technology service companies about their No. 1 lead generation challenge, two out of three say that not enough potential clients are aware of their firm. Some...
by Henry DeVries | Nov 2, 2010 | How-To Articles
Bye bye baseball season. This is my last baseball analogy until spring training. (Congrats to the SF Giants and their fans.) What happens when you have a face-to-face assessment meeting with a potential client? You should keep track of your batting average: divide the...
by Henry DeVries | Nov 1, 2010 | How-To Articles
Getting published is about getting clients. A decade ago, there weren’t too many options for consultants and professionals to get into print as a book author. If a traditional publisher wasn’t interested in your manuscript, your only other option was to spend tens of...
by Henry DeVries | Oct 28, 2010 | How-To Articles
So what is a poorhouse? According to the website poorhousehistory.com, 19th century poorhouses were tax-supported residential institutions to which people were required to go if they could not support themselves. They were started as a method of providing a less...