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How to win clients with storytelling

One of my mentors is Patricia Fripp, an award-winning keynote speaker, business presentation expert and speech coach to executives and celebrity speakers. She has great advice for consultants about working stories into your speeches, articles and book chapters. “Get...

How to write how-to articles

Do you feel like a well-kept secret?  You are not alone. When I survey professionals, entrepreneurs and consultants about their No. 1 lead generation challenge, two out of three say that not enough potential clients are aware of their firm.  Some think the solution is...