by Henry DeVries | Jan 31, 2011 | How-To Articles
Let’s say you’re watching the news. Ever wonder why certain professionals are constantly in the public eye? In today’s business world, media relations are not a luxury, but a necessity. That is the view of a great book by Anthony Mora titled Spin to Win. He advocates...
by Henry DeVries | Jan 17, 2011 | How-To Articles
If you want to attract clients by writing books and giving speeches, then you need to work on your skills as a storyteller. As a public service I offer this speech to read as inspiration. Below is the “I Have A Dream” speech from Dr. Martin Luther Kings....
by Henry DeVries | Sep 22, 2010 | How-To Articles
Here is how a professional or consultant should promote their practice (and their books and speeches) with an online publicity campaign. The list was developed with the help of Jenny Lemmons and Ted Ehr, who will be speaking at my “Marketing With A Book Summit” on...
by Henry DeVries | Sep 19, 2010 | How-To Articles
If you are looking to watch a good mystery thriller, the Roman Polanski film “The Ghost Writer” is a well-written tale. The film stars Ewan McGregor as a ghostwriter hired by a former British Prime Minister (Pierce Brosnan) to help rewrite his memoirs....