PR expert Dan Janal to speak

Internet publicity expert Dan Janal will speak on “Publicity Tactics to Take Your Business to the Next Level” at the Marketing With A Book Summit this coming May 15-16, 2011 in Minneapolis at the Mall of America Holiday Inn. The conference is for consultants who want to write a business book and authors who want to learn better ways to promote their business book.

For more information on the conference go to http://www.marketingwithabook.com/category/events/

 

Publicity expert Dan Janal will explain how consultants and speakers can better promote their business using new publicity tools.

“Using publicity to build your expert image is a necessity if you want to create a lucrative and active speaking business that creates a steady stream of income, customers and leads,” says Janal

According to Janal, more than 95 percent of journalists search online for their next story idea. During his session he will cover

  • How to ensure your Web site, services and book are found on Google
  • How new media and traditional media work together to tell today’s story and create industry-specific experts
  • How to be your own online publicist (learn what tools and online resources PR agencies use and the best ways to contact media to get you noticed again and again)

“If you’re not in the media talking about your expertise, you’re at a severe disadvantage because the busiest – and wealthiest – of speakers and authors are using publicity to build their businesses and their brand,” says Janal.

USA TODAY called Janal “a true Internet marketing pioneer.” He is founder and president of PR LEADS PLUS ,which has helped more than 3,000 small business and entrepreneurs get publicity in major media to boost their sales and their careers. PR LEADS PLUS has also negotiated deep discounts on a variety of name brand publicity tools to help business consultants get publicity, including media lists and press release distribution.

About Henry DeVries

Best-selling author and “marketing with a book” expert Henry DeVries is an authority on typing and talking: how to maximize revenues by writing books and making speeches. He speaks to thousands of business leaders, professionals, and consultants each year, teaching them successful tactics that shine a spotlight on their company, cause, or career. Along with his best-selling books — Self-Marketing Secrets, Client Seduction, Pain Killer Marketing, and How to Close a Deal Like Warren Buffett — the buzz-building tools of Henry DeVries have been used to dramatically increase revenues and leverage marketing budgets for two decades. He speaks to thousands of professionals and consultants each year, teaching them scientifically proven tactics that bring them new clients.

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