Henry J. DeVries has been appointed assistant dean for external affairs for UC San Diego Extension, the continuing education arm of the university. He will continute to serve on the marketing faculty of UC San Diego Extension and manage his own consulting firm.
In addition to teaching, the primary duties of his new position are public affairs, fund raising, and research, announced Mary Walshok, associate vice chancellor of public programs and dean of Extension.
DeVries, 52, also serves as the public spokesperson for Extension. The division educates approximately 54,000 enrollees a year, which translates to over 22,600 students in more than 4,600 courses.
DeVries also owns the New Client Marketing Group, a sales training and marketing firm for consultants. He is the author of four marketing books and has ghost written more than a dozen business books.
Through UCSD-TV, Extension provides an abundance of useful ideas, creative minds and provocative thinkers to 1 million homes in San Diego County. Although a part of the university since 1966, Extension receives no state support and relies on funding generated from fees, contracts, grants, sponsors and donors for its annual budget of approximately $35 million.
DeVries earned a bachelor’s degree in communications from UC San Diego in 1979, a master’s degree in business administration (MBA) from San Diego State University in 1998 and has completed specialized training in management at the Harvard Business School. He is the author of four books and has taught marketing at UC San Diego Extension since 1984. He is the past president of the UCSD Alumni Association.
He lives in Oceanside, Calif. with his wife and four children.
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