by Henry DeVries | Apr 27, 2011 | How-To Articles
Check out this article by Paul Sloane. I really like his thinking. http://www.lifehack.org/articles/communication/ten-great-ways-to-promote-your-book.html Here are five sample ideas. For all ten, go to the source. 5. Offer sample chapters as free downloads. Take a...
by Henry DeVries | Apr 25, 2011 | How-To Articles
My buddy Bob Burg, author of the must-read bestselling books Endless Referrals and The Go Giver, says “All things being equal, people will do business with, and refer business to, people they know, like and trust.” One key to quickly establishing this type of...
by Henry DeVries | Apr 21, 2011 | Events, Press
Publishing expert Sharon Stockhausen joins the list of speakers at the May 15-16, 2011 Marketing With A Book Summit in Minneapolis. Sharron holds a Masters degree in management and administration, is a Certified Professional Contracts Manager, and is a member of the...
by Henry DeVries | Apr 20, 2011 | How-To Articles
If you are like many consultants, trying to find new clients can be frustrating. Maybe you are struggling with your marketing message. Or maybe referrals aren’t paying off like they used to. Maybe you are concerned about wasting time and money on unproductive efforts....
by Henry DeVries | Apr 18, 2011 | How-To Articles
To woo and win new clients, one of the best things you can do is share information that demonstrates you are an expert. You don’t need to convince a publication to carry your column. A blog lets you do that in an easy fashion. And just what is this thing called a...
